The foundation of any wellness journey is to minimize your everyday exposure to harsh chemicals. 100% pure, clean water and grape-seed oil-based fragrances free from alcohol, synthetic ingredients, and harsh chemicals.
Our Story
When Nigel and his wife Yukari became parents, they endeavored to eliminate as many toxins from their lifestyle as possible.
“We got rid of single-use plastics, processed food, chemical cleaning products and then, after using deodorant and shampoo near our baby, I thought, ‘Wait, what’s in this?’ I started Googling and it just unravelled from there. I couldn’t believe how much the fragrance industry was allowed to hide!”
Clean Fragrances, Crafted from Nature
Our mission is to create and provide a range of fragrances that are plant-based, 100% natural, safe to use, and are good for you and your family, while being kind to the planet.
An increasing number of people are now looking for fragrances that fit this lifestyle. However, there are only a handful of fragrance and perfume brands out there who are transparent about their ingredients and formulations.
How We Do This
We prioritize the ingredients in our formulations, meticulously choosing what goes on your skin.
Our commitment to transparency extends to our supply chains, and we use earth conscious, sustainable packaging.
We work with our partners to carefully source our ingredients from ethical growers and small farms around the world.